LifeMojo was featured at Health 2.0 Conference, San Francisco Fall 2009 (one of the world’s biggest conferences around Health). Health 2.0 Conference had a “The Patient is In” section which was a User Challenge - as part of which a set of users were set out to use Health 2.0 services managing their health and everyday lives. One of the users Joe Cruz, aged 52 years used LifeMojo and successfully managed his fitness. Here is a clip of the video that was demoed on stage.
Thanks Joe for using LifeMojo and getting us to Health 2.0 Conference.
Response for Calorie Search on GTalk was phenomenal (actually it made us upgrade our servers!) and we loved your feedback on it. Calorie Search on GTalk made quite a buzz in the media as well. Few of our users working with media houses loved it so much, that they got it published in a few major places.
Today, we make the Calorie Lookup even more accessible by launching the calorie lookup using your favorite Instant Messenger, Yahoo! Messenger.
Now you can access the calorie content of any food item or the calorie burnt by any activity, by sending the name of the food item or activity as a chat message to calories.lifemojo (You would have to add calories.lifemojo to your friend list first)
Eg. Message rice to calories.lifemojo and you would get a response with a list of different types of rice verities and their calorie content as a response.
To get detailed information about any item, send the exact name like pongal to calories.lifemojo and you would get a response with the details.
Hope you will find this useful. As always, we are looking forward to your feedback and suggestions.
Ashwin, from DigiMouth.com wrote about LifeMojo on his blog.
… LifeMojo.com is surely a breath of fresh air in the startup clutter. For starters LifeMojo.com is a unique online platform aimed at providing complete and continuous wellness to millions of Indians. I would proudly tag LifeMojo.com as the best startup at the 5th edition of Proto.in…
Thank you Ashwin, for tagging us as the best startup at Proto
Rajiv, from WATBlog.com mentioned his favourite bunch of Startups at the Proto Event.
… health and lifestyle would be in focus for a lot of people for many decades to come and this where the Lifemojo guys are addressing a longterm and sizable market…
Thank you Rajiv, for tagging us as your favourite no.2 at Proto
Himanshu presented LifeMojo at the January’09 edition of Proto.in. We got some good feedback and suggestions, hope we would be incorporate all of them soon.
Here is the presentation that Himanshu used for the Proto Demo
Here is an excerpt from the Live Coverage of Proto.in from Proto Blog
11:03 Proto.in: Lifemojo goes on stage.
11:05 Proto.in: Lifemojo helps you live a healthy lifestyle and helps you do that by staying fit : http://www.lifemojo.com/
11:05 Proto.in: Has anyone seen the movie called “Supersize it?” Well, lifemojo helps ensure you dont get there… accidentally
11:06 Twitter vijayanands: Has anyone seen the movie called “Supersize it?” Well, lifemojo helps ensure you dont get there… accidentally #protodotin
11:08 Twitter vijayanands: Lifemojo talks about how people who go on uncontrolled diets essentially gain back all the weight once on normal diet #protodotin
11:10 Proto.in: Lifemojo is one of the companies nurtured by Morpheus Venture Capital. Lifemojo was a venture which came out of the personal frustration and problem-solving of the founder Namit.
11:10 Twitter vijayanands: Wasnt Rajiv Dingra of WATBlog on a streak to get fit? He should try out Lifemojo #protodotin
11:11 Proto.in: Question: Whats the business model of Lifemojo?
11:12 Proto.in: Lifemojo: The system can be free, but the monetizing aspect can be from nutrition advice and selling supplements.
11:12 Proto.in: Question: When I am in a restautant, i cant be lugging my system around to check calories when eating out. How do i find out?
11:13 Proto.in: Lifemojo: There is an SMS based mode to get calorie details for anything that you might be eating.
11:14 Twitter vijayanands: I am impressed. Very good solid, and supportive questions from the audience on the companies on stage #protodotin
11:15 Proto.in: Question: What will you do if someone bypasses the business model - by only using the site for info and getting dieticians by themselves?
11:15 Proto.in: Question: How will you pay salaries for yourself a year from now. Do you think you will be sustainable by then?
11:16 Proto.in: Question: Nutrition is just one aspect of a healthy lifestyle. There is Yoga, and other aspects that could help towards it. Is Lifemojo going to focus on that.
11:17 Proto.in: Lifemojo: We have some savings and can support ourselves for now. We are certainly looking to integrate yoga and other aspects soon.
11:18 Proto.in: There are even suggestions from the audience on how Lifemojo can improve. Whoa.
11:19 Proto.in: Question: What is the total market for dieticians in India?
11:19 Proto.in: Lifemojo: There is about 570 crores of money spent on diet conscious people in India alone. [Proto.in Note: Thats a good chunk of change to go after, isnt it?]
11:21 Proto.in: Proto.in Note: If India and the rest of the world as well, is starting to eat, live and die like Americans (in eating unhealthily), arent we also going to soon going to be conscious about our diets as well
We demoed LifeMojoPro at Startup Saturday on 13th December 2008. The theme was SaaS, so we decided we would present as per the theme and present only the B2B side of LifeMojo.
LifeMojoPro presented at Startup Saturday (photo courtesy Vinayak Hegde)
LifeMojoPro is our SaaS based offering for the Health Experts working in Preventive Healthcare. LifeMojoPro is offered as a White Labeled web portal with a mobile extension that helps Health Experts to take their business online. We are initially focusing on Nutritionists in India, so we presented our offering that we have for them.
We started off by telling the audience about the story behind our venture. We shared with them a few key words that we learnt about this industry and then explained the process that most of the Nutritionists (we interacted with) follow. We discussed the gaps in the existing process that we offer to fill using the product and then demoed the platform. Here is the presentation that we used for the event.
